2026 · Mississauga, ON / Remote
Ayaan Sadiq
Social Media & Content StrategistI run creator campaigns end to end: 30+ creators, 25-40% engagement lift, ~30% faster campaign ops.
- Role
- Social media & content strategist
- Based
- Mississauga, ON · Remote or GTA
- Status
- Open to full-time roles
- Reach
- Ayaansadiq29@outlook.com
About
I'm a strategist working across social, content, and influencer campaigns. Most of my work is creator programs: finding the right people, briefing them, and building the trackers and reporting that keep a 30-creator campaign from falling apart in week three.
I care about the measurement plan as much as the creative. That's usually the part that's missing.
30+
Creators managed
40%
Lift in engagement
30%
Ops efficiency gained
4
Years shipping campaigns
Capabilities
Strategy
Content
Platforms
Tools
Featured work
Freelance client (anonymized, DTC lifestyle)
Creator program, 30+ creators, run end to end
Paid freelance engagement running a 30+ creator program end to end: sourcing, briefing, delivery, and the reporting layer that kept it measurable. Engagement rose 25-40% and campaign ops got roughly 30% faster.
Self-initiated passion project (not client work)
Klothique, Timeless Style. Modern Essence.
Self-initiated passion project, not client work. During lockdown I invented Klothique, a fictional Toronto quiet-luxury fashion house, with no client and no brief, to prove a thesis: restraint outperforms noise in the inbox. I shaped the full brand baseline and a five-template lifecycle email system in a single navy + ivory + brass system.
Lululemon (Multi-Platform Brand Campaign)
Momentum Creatives, Built for More
A cinematic, minimalist multi-platform campaign positioning Lululemon menswear as a single outfit that moves with a man through every part of his day, built end-to-end by team Momentum Creatives.
Experience
Growth Marketing & Content Strategist
Freelance
Jan 2026 – June 2026
- ·End-to-end social and influencer campaigns with 30+ creators.
- ·Lifted average engagement 25-40% via data-led creator selection and native storytelling.
- ·Built outreach/exec/reporting workflows that improved ops efficiency ~30%.
Content Writer
Freelance
Jan 2025 – Dec 2025
- ·SEO content for US eCommerce, product, category, landing, and email.
- ·Long-form blog work tied to keyword intent and search behavior.
- ·Adapted voice across Shopify, Amazon, social, and paid ad surfaces.
Marketing Intern
mrkt X
May 2025 – Aug 2025
- ·Led platform-specific calendars for IG, FB, LinkedIn across multiple client accounts.
- ·Ran digital audits and built strategic briefs that turned into shipped collateral.
- ·Designed print + digital assets and connected them into community-led campaigns.
Influencer Marketing Associate
Freelance
Sept 2024 – Dec 2024
- ·Ran outreach, onboarding, and content delivery for multi-creator campaigns.
- ·Built influencer databases and trackers that scaled campaign ops.
- ·Measured performance and fed insights back into creator selection.
Education & Certifications
Education
Seneca Polytechnic
Postgraduate Certificate, Digital & Social Media Marketing
Toronto, ON
George Brown College
Postgraduate Certificate, Marketing Management, Digital Media
Toronto, ON · Aug 2025
Certifications
- Email Marketing CertifiedHubSpot Academy · 2025
- Inbound CertifiedHubSpot Academy · 2025
- Google Digital MarketingGoogle
- Hootsuite PlatformHootsuite Academy
Let's build